| Demonstrating pride and allegiance for a particular | | | | chosen design. |
| group, team, organization or individual accomplishment | | | | When branding concepts exist solely to market a |
| by wearing apparel marked with a screen-printed or | | | | product, company, or organization, the concept is |
| embroidered patch has been a fashionable statement | | | | implemented to generate sales. However, in some |
| for decades. Donning a hat, jacket, vest, or shirt | | | | cases, such as with independent music groups, the |
| displaying a patch commemorating a favorite hobby, | | | | creation of a brand or logo exists to also unite its |
| group, affiliation, or other association marks the wearer | | | | supporters and fans. The given logo begins to appear |
| as a true blue supporter. The practice of marking | | | | on screen printed t-shirts and perhaps, as was popular |
| apparel in this way has been going on for years and is | | | | in the early 1980s, on embroidered patches. |
| continuing in many new ways today. | | | | Whatever the cultural purpose behind demonstrating |
| Embroidered patches once served only as identifiers, | | | | allegiance and support, embroidered patches continue |
| marking "official" uniforms for organizations like the | | | | to be one way to create a mark on the apparel |
| armed forces, public servants and company uniforms. | | | | people wear. If you are a part of the group being |
| While it wasn't until perhaps the late 1970s and early | | | | supported, the motivation for wearing a hat, jacket, or |
| 1980s that embroidered patches began to serve as a | | | | vest with a patch demonstrating allegiance isn't as |
| fashion statement rather than merely practical | | | | important as the fact that support is there. By making |
| purposes, they have always served to identify some | | | | embroidered patches representing your group |
| form of belonging. | | | | available, you are providing others with a way to |
| When you consider all the ways embroidered patches | | | | outwardly demonstrate their support. |
| have served to bring groups of people together simply | | | | Embroidered patches also serve as a way to |
| by identifying their allegiance or support of a group, a | | | | commemorate an event or memorialize a fallen |
| hobby, or even their country, it's easy to see why | | | | comrade. Nearly every group or organization - Cub |
| embroidered patches have continued to serve as an | | | | Scouts, fire departments, Hells Angels, Metallica, Little |
| accessory for apparel. Denim jackets laden with | | | | League Baseball, or the local senior citizen civic band - |
| embroidered patches representing musical groups | | | | has at one time or another created an embroidered |
| were extremely popular a few decades ago. Biker | | | | patch that was either awarded for merit or made |
| jackets riddled with patches demonstrating | | | | available for purchase by those who support them. |
| membership in a biker club or participation in a biker | | | | They can be a unique but clearly purposeful means of |
| event are a quick way to affirm associations. Even | | | | uniting people. |
| sports uniforms that display the American flag serve | | | | If you are looking for a way to support and help others |
| to unite all players, regardless of team, as participants | | | | demonstrate support of a group or organization, then |
| in a patriotic pastime. | | | | consider designing an embroidered patch. You can |
| While some organizations require patches for specific | | | | easily use your own design or have a company |
| purposes, other groups and even individuals simply | | | | create a design based on your specifications. You |
| choose to use patches as a demonstration of their | | | | might choose to make them available for sale as a |
| association, participation, or support of something. An | | | | way to simultaneously raise money for an event, while |
| embroidered patch is the perfect way to show such | | | | raising awareness and support, or you might choose to |
| an allegiance or support. | | | | award the patches to those supporters who have |
| Because there are so many different ways to convey | | | | demonstrated support in other ways. |
| a message, every group, company, and organization | | | | Everyone appreciates the opportunity to belong to |
| uses a tactic known as branding. Branding is a term | | | | something and embroidered patches are one way in |
| used often in marketing but is simply about | | | | which people can be united through a show of support |
| implementing a concept into a single image, logo, or | | | | and allegiance to something. It's a tried and tested idea |
| other design that uniquely identifies someone or | | | | that has withstood generations of concepts, values, |
| something. Fortunately, embroidered patches can be | | | | and fashion trends; unity has yet to go out of style. |
| custom created like any other medium, based on a | | | | |